Communicating clearly in writing is the most essential craft for a public relations or communications professional. Yet even excellent writers come to PR with a need to learn to build the skills necessary to communicate on behalf of a large organization.
Designed for public relations professionals at all levels, BMLI’s Writing for Public Relations Workshop provides insights into the unique challenges implicit in writing for corporate communications, offers an overview of how to address those challenges, and an interactive program focused on crafting powerful headlines, leads, press releases and features.
Every great writer benefits from new techniques, and this workshop will enhance the abilities of your entire team. Included with the workshop is a customized company style guide that will serve as an invaluable reference to you and your team going forward.
- Full day (7-8 hours): typically 9:00 a.m. – 4:00 p.m.
For more information, please contact a BMLI representative here.